Programmatic Advertising

Stop running campaigns that don’t generate leads. Find the right audience and target them. Hire us to revolutionize your ad campaigns to add more customers to your account.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising
Target with Precision

Reach the right people by using programmatic advertising’s precise targeting based on their online interests.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising
Streamlined Ad Procurement

Expedite your message delivery through automated ad space acquisition, akin to vending machine convenience.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising
Real-Time Visibility

Pop up your ads on the internet exactly when there is the most traffic to the right audience.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Book a FREE Google ads agency Session (Valued at $497)

$5 Million in deals in 28 Days…
5 star rating
5 star rating
5 star rating
5 star rating
5 star rating
“Within a matter of 28 days, we’ve written $5 Million worth of loans from Bubblegum Marketing’s Marketing Funnel that was created for the Mortgage Broking Part of our Business.”
– Daniel Fernandez,
General Manager at Your Corner

Program Your Ads To Grab More Attention

Combining large data and artificial intelligence, programmatic ads reach the right audience at the right time. Bubble Gum Marketing transforms your programmatic ad agency displays advertising landscape, making it more impactful, targeted, and profitable. We make sure ads go to the perfect internet spot at the perfect time.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising
DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Build A Trusted Customer Community

Are your ads popping up where your target customers are? Among the millions of users, your ad’s success rate defines when it reaches the right ones at the right time. Our programmatic ad campaigns drive maximum efficiency, spending in those moments when it will result in the most and waste the least. Stay ahead in today’s fast-paced landscape. Key features of our service include:

  • Strategy creation and execution
  • Ad design and creatives
  • Identification of the direct audience
  • Management of real-time bidding
  • Analytics and tracking of running the campaign
  • A/B Testing and ongoing optimization

Our Data-Driven Process

You invest to get leads! We study your business deeply and audit your website plus old ad campaigns to fix the missing points. Correct knowledge with the right logic expedites the initial process, allowing it to scale faster.

Observe and Strategise: We observe your business, map out what it needs, and make strategies accordingly.

Implement and Test: Now is the time to run and manage the ad campaign. We test and implement to get quality conversion rates.

Optimise: We work with your team to optimize every updated detail of the program to get the best possible outcomes.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Ready for Google Ads Management?

Talk to a Google Ads Agency Consultant about your advertising objectives today.

What are the Pros of Investing in Programmatic Advertising?

When you invest, you desire the results. Right? No worries. We assure you of the leads. Here are some pros to investing in our programmatic display advertising agency.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Target precisely

Programmatic Advertising allows you to precisely target your desired audience, ensuring your message reaches the right people at the right time, increasing the chances of conversion. This precision minimizes ad wastage and maximizes your advertising budget’s impact.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Real-time optimization

Its real-time tracking and optimization is crucial. With real-time analytics and data-driven insights, you can continuously optimize your campaigns, ensuring maximum efficiency and ROI. This dynamic approach enables you to adapt quickly to changing market conditions and consumer behavior.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Transparency and control

Gain complete transparency into where your ads are placed and how they perform. Keep an eye on what kind of users are viewing them or whether your message is reaching the target audience or not. Maintain control over your budget and campaign parameters, ensuring your brand’s reputation and message alignment with your values.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Easy to track

With its real-time visibility it helps to keep a check on the performance of ads and the spend. Programmatic ads are a great pack of deal for start-ups or small businesses, as it runs the most scalable ad campaign. Marketers can also set the daily monetary budget then they will run the ad strategically with the help of automation.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Saves Time

Automate repetitive tasks and streamline the ad buying process, freeing up valuable time for strategic planning and creativity. This time-saving aspect allows your team to focus on crafting compelling ad content and innovative marketing strategies. The combination of AI and algorithms also minimizes the chances of human error.

DIGITAL MARKETING AGENCY AUSTRALIA | Programmatic Advertising

Improved Cost-efficiency

Programmatic Advertising automates the buying process, eliminating wasteful spending on irrelevant impressions, ultimately reducing your advertising costs. This cost-efficiency ensures that every advertising dollar is used effectively to generate results.

Ready for Google Ads Management?

Talk to a Google Ads Agency Consultant about your advertising objectives today.

client
testimonials

"Working with Bubblegum Marketing has revolutionised our business. They launched a single campaign with just 4 emails and 1 automated funnel that created 26 highly qualified leads and $730,000-$740,000 worth of new business. When it comes to Marketing - I'd highly recommend you chat to the Bubblegum Marketing team"

– Trent Giumelli,
Giumelli Group.

Bubblegum Marketing

BUBBLEGUM MARKETING WILL BE THE X FACTOR IN YOUR BUSINESS

“What our team said was going to take 12 months, Cam and his team at Bubblegum Marketing did in 3 days! The sales pipeline they built for us will revolutionise our business”

– Steve Gillespie,
Millionaire Property Makers.

Bubblegum Marketing

WE HAD A SALES FUNNEL BUT WE DIDN’T KNOW WHAT WE WERE DOING!

"A couple of months ago we decided to change gears with our online Golf Subscription company and we were looking for some help in the Marketing Department. We have been absolutely thrilled with the results we have been getting and have seen some great things happening. It has been a seamless transition to work with Bubblegum Marketing. They are Rockstars and make my work so much easier!"

-Terri Rice,
Golf Fanatics.

Bubblegum Marketing

BUBBLEGUM MARKETING ARE ROCKSTARS!

frequently asked questions

Programmatic advertising is an automated method of buying and optimizing digital advertising space in real-time through the use of software and algorithms. It involves the use of data and technology to target specific audiences and deliver ads across various digital channels, such as websites, mobile apps, and social media platforms. Programmatic advertising enables advertisers to reach their target audience more efficiently and effectively by automating the processes of ad buying, placement, and optimization.

Programmatic advertising works through a complex process involving several key components:

  • Ad Exchange: Advertisers and publishers use ad exchanges, which are online marketplaces, to buy and sell ad inventory.
  • Data and Targeting: Advertisers use data and targeting parameters to define their ideal audience, such as demographics, interests, and browsing behavior.
  • Real-Time Bidding (RTB): When a user visits a webpage or app, an auction is conducted in real-time, allowing advertisers to bid on available ad impressions based on their targeting criteria.
  • Ad Creative Selection: The winning bid determines which ad creative is displayed to the user.
  • Ad Delivery: The chosen ad is delivered to the user’s device in a fraction of a second.
  • Optimisation: Programmatic algorithms continually analyze data and adjust bidding and targeting parameters to maximize campaign performance.

Programmatic advertising offers several advantages:

  • Efficiency: It streamlines the ad buying process, reducing manual labor and saving time and resources.
  • Precision Targeting: Advertisers can reach highly specific audiences, improving the relevance of their ads.
  • Real-Time Optimization: Campaigns can be adjusted in real-time to improve performance and ROI.
  • Data-Driven Insights: Programmatic provides detailed data and analytics, helping advertisers make informed decisions.
  • Scale: Advertisers can access a vast inventory of ad space across multiple channels and platforms.
  • Cost Control: Advertisers can set budget caps and bid strategies to manage costs effectively.

There are various types of programmatic advertising, including:

  • Display Advertising: Display ads appear as banners, images, or videos on websites and apps.
  • Video Advertising: Video ads are displayed within video content on websites and streaming platforms.
  • Mobile Advertising: Targeting users on mobile devices through in-app or mobile web ads.
  • Native Advertising: Ads that blend seamlessly with the content of the platform they appear on.
  • Social Media Advertising: Ads on social media platforms like Facebook, Instagram, and Twitter.
  • Connected TV (CTV) Advertising: Ads delivered through internet-connected TV devices and platforms.
  • Programmatic Audio Advertising: Audio ads played on streaming music and podcast platforms.
  • Programmatic Out-of-Home (OOH) Advertising: Automated buying of billboard and digital screen advertising.

Yes, programmatic advertising can benefit small businesses as it offers cost-effective advertising solutions with precise targeting. Here’s why it’s suitable:

  • Budget Control: Small businesses can set specific budgets and bid strategies to ensure cost control.
  • Targeted Advertising: Programmatic advertising allows for precise audience targeting, ensuring ads reach the right people.
  • Performance Tracking: Ad performance can be tracked in real-time, allowing for adjustments to maximize ROI.
  • Access to Inventory: Small businesses can access a wide range of ad inventory, even on a limited budget.
  • Automation: Programmatic streamlines the advertising process, saving time and effort for small business owners.

However, it’s essential for small businesses to have a clear advertising strategy and goals to make the most of programmatic advertising.